Social Media Torch Content Marketing Firestorm

On June 1^st 2022, new clients can now sign up for Social Media Torch’s Content Marketing Firestorm!

The Content Marketing Firestorm creates content for the three sections of the marketing funnel so our clients succeed online.

1. Social Media & PPC – Content that attracts the prospects to your brand at the top of the funnel for cold leads.

2. Email & Remarketing – Content that reminds and brings prospects to the middle of the funnel for warm leads.

3. Blog & SEO – Content so your website ranks and guides prospects to the bottom of the funnel for hot leads.

Cold Leads: Social Media and PPC

Social Media Content attracts the prospects to your brand at the top of the funnel. Nick likes to say this is social speaking because when you post you are talking to get the right person’s attention to your brand. Therefore, you need to be saying the right words to attract them and start a conversation with you.

Another way is with targeted messaging from a search engine or social media PPC campaign and of course to utilize these tools correctly you must have the right content to put into these tools.

Warm Leads: Email and Remarketing

This is content that reminds and brings prospects to the middle of the funnel.

The middle of the funnel is the most forgotten step by most companies because they are too focused on the top and bottom of the funnel. Even we were guilty of this when we first started and why when we created the Content Marketing Firestorm made it a priority to include this. Nick has consulted with multiple companies and around 75% of the time this is where people forget to create assets.

Within the Content Marketing Firestorm, we focus on Email Marketing and Remarketing. The email is comprised of portions from the Blog so there is consistency when people read the email and click on the links bringing them back to the website for more content. One of the biggest success stories outside of Social Media Torch who utilizes this strategy is Neil Patel.

If your digital foundation has been setup correctly then you have Google and Social Media remarketing pixels and tracking. Now we use the content here to bring people back that have already been to the website and have shown interest in the services or products.

Hot Leads: Blog and SEO

Blog Writing or Copywriting is the bottom of the funnel, the foundation upon which the other parts of the funnel sit upon and where the content is at it’s core the most needed. When Social Media Torch writes blogs, it is specifically with SEO (Search Engine Optimization) in mind. Take a look at this blog and you will see specific keywords, internal links, external links and more that have gone into the SEO strategy for this content.

The Content Marketing Firestorm will also optimize your website by having the image’s names, alt text and other pieces of SEO ready so the search engines use your content when your prospects search for images related to the products and services you provide.

When we make content for you it is so your website ranks and guides prospects to the bottom of the funnel. Creating “KLT” Know Like Trust while explaining the solution you bring to the problem you solve.

Turn-Key Solution: Content Marketing Firestorm

If you are looking for a team to create content for each stage of the marketing funnel, let’s get connected. If you are wondering if this works, notice that you are on our website and are considering clicking our Call To Action?

If we can do this for ourselves and other companies, let’s talk to see if we can do this for you. We are only wanting to bring on 7 new clients and we want to be sure we bring our clients value for the $1,000 per firestorm we are creating for them.

Click to schedule 30 minutes with me – Nick – and let’s see if we are the right fit for your needs. To see examples of our work, click on the different linked examples below.

Example 1 - Health Care Industry

Example 2 - Podcast Industry